Operational Overview

Yuxi Gastronomy

Yuxi Gastronomy

Yuxi Gastronomy

Operational Overview

The Yuxi gastronomy embraces the main regional cuisines as well as cooking methods, ingredients and local flavours, maintaining a menu ratio of 50% Cantonese and 50% local/regional dishes. Good taste, quality and authenticity of the restaurant cuisine are keys to success and a selection of signature dishes were developed to provide consistency and the legendary Beggar Chicken is a special highlight of the restaurant.

Yuxi aims to provide swift, efficient and personalized service with a strong focus on guest relationship building and VIP database development which is essential for any successful Chinese restaurant business in China. create energy and a fresh appetite. The interior design style, or Pods, will give each dining room characteristics that are truly unique to their location.

Menu Summary

Operations

Operations

Operations

Menu Summary

NORTH

Shandong
Main ingredients: Meat, chicken, sea food, vegetables Cooking methods: quick fry, pan fry, roast, fry, pot stew, stew, braise. It is salty and delicate to the right point, fresh and cool, crisp and tender, pure and authentic

EAST

Jiangsu
Main ingredients: Delicacy from the mountain, freshwater fishes, wild herbs, livestock Cooking methods: stew, simmer, roast, burn, roast and soup stir, taking all the five flavours, clear but not too light, thick but not muddy

Anhui
Main ingredients: Mountains Delicacy, freshwater fish, livestock Cooking methods: stew, fry, smoke and steam, ingredients taken from the locals, duration of the heat, adept at stew, same origins with the herbs

Zhejiang
Main ingredients: Fishes and shrimps, dried fish Cooking methods: delicate, fresh and tender, fine cutting skills, fresh and delicate, and original flavours

Service Standards

Operations

Operations

Service Standards

VIP Service Standards

The vips mainly consist of government or business clientele, regular/important guests and these groups mainly use the pdrs.

Always check with the group’s designated organizer’ before and for all details and arrangements e.g. seating, service and billing.

Beverage and food orders are typically made by the group organizer prior to arrival of the main group. All details should be clarified and confirmed by the server

  1. Key people in the group
  2. Names and forms of address for the key people
  3. Time frame for the meal
  4. Beverages to be served
  5. Food order, any preferred sequence or special dietary requirements
  6. Seating of key people
  7. Billing details

GENERAL RULES FOR SEATING ETIQUETTE

  1. The seat at 12 o’clock position on table facing the entrance is the best seat and usually reserved for the guest-of-honour. This seat is usually indicated with a special chair, seat cover or place setting, etc.
  2. The seats to the left and right of the Guest-of-honour seat are the next best seats.
  3. The host usually sits at the 1 o’clock position facing the entrance, next to the guest-of-honour.
  4. Other seating order & positions are usually determined by the guests themselves, unless otherwise specified by the organizer/host.

GENERAL RULES FOR BEVERAGE SERVICE

  1. Chinese tea service is first
  2. Alcohol for toasting (check on preferred type)
  3. Other beverages as required/requested.
  4. Always keep the toasting alcohol topped up ready for toasting, especially for the guest-of-honour (usually the host wants the guest-of-honour to drink a lot, but not necessarily as much himself).

GENERAL RULES FOR FOOD SERVICE

  1. Usually fast service is required for business entertainment meals, target to finish serving the meal in 1hr
  2. 18-20 dishes are ordered for business entertainment meals, mostly served family-style on the lazy susan though some specific dishes may be portioned and served e.g. soups
  3. Serve the guest-of-honour & host first (for business events)
  4. Serve guest-of-honour, then ladies (first the mature then younger)before host (social/family events)

Never present the bill before it is requested by the host or the organizer (to avoid any awkwardness and to prevent the guest-of-honour from having an opportunity to pay which would be highly embarrassing for the host). Do not bring the bill into the PDR until then.

Service staff must be proactive and display strong initiative. They need to follow the prearranged service sequence as well as note and address ad hoc needs of the group as they arise (through reading body language and close liaison with the organizer).

Pre-Check

PRE-CHECK (BEFORE THE GUESTS ARRIVE)

  1. The PDR must be set up as per requested such as: number ofattendance, table and seating arrangements, tabletop requirements.
  2. Check whether the guest is the first time visiting or on the guest history record.
  3. If the name is on the list, look at the guest history record to find out the guest’s likes, and special requirements, and apply accordingly.
  4. If the menu has been confirmed, table menus must be placed on the table. Type of menu cover is offered is based on the menu price.
  5. All mise-en-place must be checked and ready for service. Ensure those are what the guest requested
  6. Service Bar must be open. If there has been no pre-beverage order, a small beverage display to be set up discretely.
  7. Set up pre-dinner cocktail area if required.
  8. The staff assigned for the PDR must check whether the kitchen order is in order and in place as requested and ready for service (if the menu has been confirmed)
  1. Have all condiments and sauces ready according to the menu.
  2. Check if there is any special requests such as seating arrangements, baby chair, number of seats, table decorations, face towels, serving gears, operating equipment, special wine/beverage arrangements, no pork no lard, vegetarian
  3. Any special requests must be executed, have the beverages stand by and the related equipment ready such as: glasses, wine cooler/ baskets, warmer for Chinese Hua Tiao Wine, pot, cups dried prunes, rock sugar.
  4. Soya sauce, tidbits can be pre-set on the table, face towels can be pre-placed, drinking water can be pre-poured, wine can be opened to let it breath if the wine is confirmed in advance

Guest & Arrival Experience

GUESTS ARRIVE

  1. The manager must introduce himself to the host or the organizer, in the mean time he should find out what is the nature of the party unless he has already know.
  2. If this is a birthday party, he should check whether the cake has been arranged and who is the birthday guest, so the arrangements can be made, meanwhile he should also introduce the staff who is assigned to take care of this party to the guest
  3. The staff must get to know who the host is, who the organizer is, who the guest-of-honour is, how they should be addressed, and repeat to the host or the organizer all details (the best timing is to do it before the arrival of the rest of the guests)
  4. Check whether wines/ liquors/ beverages displayed on the service bar meet with the host’s requirements i.e.: they would like to go for premium brands, regular brands or alternated immediately.

MENU

  1. If the menu is not yet confirmed, a set menu proposal must be ready of different price ranges and kept aside, when the host or the organizer arrived can show it to the guests.
  2. Alternatively the a la carte menu can be given.(Internal note for staff only: for kitchen operation, a set menu is preferable)

SERVING INDIVIDUAL COURSES

  1. Prepare the food arrival by made bone plates and serving cutlery ready for use.
  2. When food runner arrives with the food items on a large plate, service staff to take the plate and show it to the guests.
  3. Say: “Please, here is your XXX (Name of the dish), I will plate it for you” (The last part does not have to be mentioned all the time, especially when the guests are in conversation, just introduce the dish then)
  4. Go to the side station with the food plate. Divide the food onto the smaller plates; use some of the decoration to decorate the smaller plates. (This has to be done in a fast manner to avoid the food getting too cold).
  5. All plates should have same quantity and look.
  6. Serve the dishes; VIP first, then ladies (mature ladies first) and the host as last.
  7. When finished, say: “Enjoy your XXX” (name of the dish)

General Guest Services

GENERAL SERVICE STANDARDS

  1. Hostess / Captain / Manager greets the guests at the entrance to the restaurant within 30 second according to the time of the day e.g, “ Good morning, Good evening Sir/madam. Welcome to the Yuxi ( eye contact/pleasant facial expressions)
  2. Hostess verify the number of guests in the party and confirms the name of the party reservations has been made.
  3. Hostess leads the way in showing the guest to the table by walking ahead of the guest by making sure the guests are following her, hostess takes control of the situation.
  4. Thank 1 person, captain and the station waiter in seating the guest by pulling the chair, ladies first, clockwise direction where applicable.
  5. All extra set ups to be removed and additional set ups to be placed where applicable.
  6. Captain and the station waiter unfold the napkins and place them on the guests from the right hand side of the guest, ladies first, clockwise direction.
  7. Station waiter returns from the pantry with the face towel on the tray. Each guest is given a face towel by the waiter from the left hand side, placed next to the show plate, ladies first, clockwise direction.
  8. Station waiter should approache the table for the beverage order. Each guest is given a beverage menu from the right hand side. He will use his/her selling techniques at this stage to maximize sales.
  9. Once the beverage order is taken, order in then repeated back to the guests.
  10. Waiter remove the soiled towel boxes from the table with a tray using a silver tong from the left hand side of the guests.
  11. Captain or the hostess presents the guests with the opened lunch/dinner menus, starting with the ladies, clockwise direction.
  12. Serving the drink starting with the ladies first from the right hand sides in clockwise direction with approximately 4 minutes after taking order.
  13. Station waiter approaches the table and takes the food order. He shows knowledge and confidence with flair explaining the menu items for the guests. Station waiter repeats the order to the guest.
  14. Captain brings the cold dish to the table and announces the name of the dish.
  1. Station captain approaches the table and inquiries for the second round of drinks and in case of wine glasses are refilled when necessary to the standards set.
  2. Pick up course by course and announces the dishes by its name and places on the lazy susan or “Silver Service” when required. Waiter should “silver service” rice/noodles to the rice bowl/dinner plate from the left hand side.
  3. Assistant waiter clears the dirty ashtrays from the table standards set and place with clean ashtray when necessary.
  4. Captain wishes the guest for an enjoyable meal experience e.g. “Sir/Madam enjoy your meal.”
  5. Five minutes after serving the main dishes, station captain approaches the table and check guest for satisfaction e.g. “Sir/Madam I hope everything is up to your satisfaction”
  6. Once the guest finishes, all the plates are cleared from the right hand of the guest. You should also clear all the service platters without making noise.
  7. Table is crumbed by the waiter from left hand-side, ladies first, clockwise direction.
  8. Captain suggest dessert or coffee.
  9. Serves the desserts to the table.
  10. Once the guest finishes, the plates are cleared. At this stage table will have only toothpicks served and Chinese tea cups.
  11. Waiter present all the guest with hot towel box each to the left side and clear the soiled once guest finished.
  12. Present the bill.
  13. Say, “Thank you Sir/Madam” use the guest’s name if known.
  14. When guest is leaving, assist them by pulling the chair, wishing them goodbye e.g. “Sir/Madam good night. Thank you”

Beggar's Chicken

BEGGAR'S CHICKEN SERVICE STANDARDS

The Beggar’s Chicken and the series of beggar chicken-style dishes is a highlight speciality of the restaurant. Yuxi offers this traditional Beggar’s Chicken dish as well as modern variations of this classic such as Beggar’s Duck, Beggar’s Goose and Beggar’s Fish.

SERVING THE BEGGAR'S CHICKEN

This is the highlight signature dish of the restaurant and should always be presented in a ceremonial process as follows

  1. Dish is picked up from show kitchen / back-of-house kitchen and presented to the guests for visual inspection.
  2. The server places the dish in front of the table host and announces that this is the house speciality Beggar’s Chicken.
  3. The ceremonial mallet is presented to the host/guest-of-honour and he is invited to crack open the baked clay package.
  4. After the clay package is cracked and the delicious aroma released, the server presents the host/guest-of-honour with the mallet key ring as a memento.

Wine Pairings

Operations

Operations

Wine Pairings

  • Shandong Shandong

    Shandong

    Shandong

    Meat, chicken, seafood, vegetables

    COOKING METHODS

    Quick fry, pan fry, roast, fry, pot stew, stew, braise. It is salty and delicate to the right point, fresh and cool, crisp and tender, pure and authentic.

    RECOMMENDED WINES

    New World Chardonnays Oaked and Unoaked, Chablis, Rieslings Dry and Off Dry, Shiraz (Australia) and Syrah from Rhone Valley In France, Merlots, Pomerol and Saint -Emilions.

  • Fujian Fujian

    Fujian

    Fujian

    Delicacy from the mountain and game animals

    COOKING METHODS

    Carefully selected ingredients, strict cutting skills, fine timing

    RECOMMENDED WINES

    Vouvray, Margaux, Saint-Emilions, Zinfandels Champagnes, Semilions

  • Guandong Guandong

    Guandong

    Guandong

    Seafood

    COOKING METHODS

    Light, delicate, tender, fresh, smooth and aroma; sour, sweet, bitter, spicy and salty. 

    RECOMMENDED WINES

    White Burgundies, Muscadet, White Bordeaux, Sauvignon Blancs From New Zealand As Well As Chardonnays Also From Australia and Rieslings. 

  • Hunan Hunan

    Hunan

    Hunan

    Fresh ingredients, great food with reasonable price

    COOKING METHODS

    Cure, smoke, simmer, steam, stew, fry, pan Fry. Keep the original taste and flavour, fine cutting skills, colourful and delicious.

    RECOMMENDED WINES

    German Rieslings Off Dry, Pinot Gris, Burgundies, New World Chardonnays. Reds: New World Shiraz, Beaujolais, Chateauneuf Du-Pape, Merlot Based Bordeaux.

  • Suzhou Suzhou

    Suzhou

    Suzhou

    Delicacy from the mountain, freshwater fishes, wild herbs, livestock

    COOKING METHODS

    Stew, simmer, roast, burn, roast and soup stir, taking all the five flavours, clear but not too light, thick but not muddy.

    RECOMMENDED WINES

    New World Chardonnays Oaked and Unoaked, Chablis, Rieslings Dry and Off Dry, Shiraz (Australia) and Syrah from Rhone Valley In France, Merlots, Pomerol and Saint -Emilions.

  • Zhejiang Zhejiang

    Zhejiang

    Zhejiang

    Fishes and shrimps, dried fish

    COOKING METHODS

    Delicate, fresh and tender, fine cutting skills, fresh and delicate, and original flavours.

    RECOMMENDED WINES

    All types of rieslings (with exception of sweet dessert ones) as well as chablis and burgundy wines or loire valley sauvignon blanc).

  • Anui Anui

    Anui

    Anui

    Delicacy from the mountains, freshwater fishes, livestock

    COOKING METHODS

    Stew, fry, smoke and steam, ingredients taken from the locals, duration of the heat, adept at stew, same origins with the herbs.

    RECOMMENDED WINES FOR OILY FLESHED FISHES

    Sauvignon blancs from the loi re valley, dry riesli ngs, new world sauvignon blancs from cooler climates, sparkling wines with good acidity including champagnes, pinot gris, albarino

    RECOMMENDED WINES FOR ALL OTHER FISH

    Chardonnays oaked and unoaked new and old world, gruener veltliners, pi not blanc - alternatively light fruity reds with both fishes

  • Sichuan Sichuan

    Sichuan

    Sichuan

    Exotic and wild ingredients, including birds, beasts, snakes and insects

    COOKING METHODS

    Fry, pan fry, dry combustion, deep fry, smoke, pickle, simmer, stew, cook in soy and vinegar, quick fry. It is famous for its diversity and thickness.

    RECOMMENDED WHITE WINES

    White zinfandels, muscat, rieslings, burgundies.

    RECOMMENDED RED WINES

    Pinot noirs, shiraz

Menu

Operations

Operations

Menu

Brand Development

Operations

Operations

Operations

Brand Development

BRAND CREATION

Extensive market research was undertaken to develop and refine the Yuxi brand. Yuxi (normally written 玉玺) literally means “the Imperial Seal.” The restaurant name, 御 玺 although phonetically identical, has a slightly nuanced meaning: “the seal that is royal or belonging 
to the Emperor.”

Yuxi was selected because it reflects the iconic feature of the restaurant, the Chinese seal. This calls to mind ideals of prestige, quality, and honor. The signature icon is used extensively throughout the restaurant, from the grand entrance seal stone wall to the Chairman's Private Dining Room.

BRAND PROMISE

The tag line, “Cuisine of China,” announces that Yuxi's cuisine is inspired by the many different regions of China. At Yuxi, guests will be treated to the widest possible variety of Chinese cuisines—expertly prepared—and served in a celebratory atmosphere of privacy, respectability, and tradition.

BRAND PERSONALITY

Yuxi is an elegant yet understated restaurant with a strong and consistent brand identity which ties in synergistically with the imperial seal stamp interior design inspiration of the concept. This central seal stamp theme articulates the international sophistication of the Hilton brand in ambience, while honoring the long history of Chinese culture and heritage.

Identity Strategy

Operations

Operations

Identity Strategy

  • Menu Menu

    Menu

    Menu

    BRAND APPLICATION

    The menu design is standard, however menu items will vary among locations. Files are available for download for your local designer or printer for menu customization and offset printing.

    Description

    Calendared board cover, 3-hole screw-bound

    Dimensions

    265mm x 265mm

    Print

    1c x 0c Pantone 4485C

    Finish: matte lamination (front and back cover)
    spot UV (seals)
    red foil block (Yuxi seal)
    gloss lamination (spine)

  • Letterhead Letterhead

    Letterhead

    Letterhead

    BRAND APPLICATION

    The letterhead design is standard, however location items will vary among locations. Files are available for download for your local designer or printer for menu customization and offset printing.

  • Business Card Design Business Card Design

    Business Card Design

    Business Card Design

    BRAND APPLICATION

    The business card design is standard, however location items will vary among locations. Files are available for download for your local designer or printer for menu customization and offset printing.

  • The Brand The Brand

    The Brand

    The Brand

    LOGO USAGE + GRAPHIC IDENTITY

    From the name, the graphic identity of the brand was created. The bold ink calligraphy style was used for Yuxi and the 御 玺 was designed to look like a seal stamp. The use of these styles was to retain the Chinese look and tradition, with ‘Cuisine of China' in a very simple and stylish font to modernize the brand, giving it an international look.

    For the brand colours, Yuxi and Cuisine of China is in black with the 御 玺 'seal' in red. Ideally, the 2 colour version should be used, however, if the logo is to be placed on a dark background, a reverse version is available or in the case of glass etching or wood carving, a monochromatic version of the logo may be used.

Marketing

Operations

Operations

Marketing

  • Gift Set Gift Set

    Gift Set

    Gift Set

    A set of stamp seals of the Yuxi restaurant name and logo should be maintained for use by the restaurant. They can be used for a variety of purposes such as stamping on: Private dining room set menus, special occasion menus, etc.

    Gift cards, guest letters, etc.

    Restaurant bills e.g. together with a personalized thank you message.And any other usages as per the discretion of the restaurant manager.

    SEAL GIFT SET

    In synergy with the design inspiration of the restaurant, an elegant seal gift set could be produced as a marketing item which can be used to thank regular and VIP guests for their patronage and support. This gift set can also be used as a giveaway as per respective restaurant/hotels’ discretion.

    This gift set should consist of a carved seal in a superior grade stone material and be of a good size to project a high quality, luxurious feel as the Chinese restaurant is usually the main specialty restaurant of the hotel. For additional synergy, the seal stone carving can also match the design of the stamp seal sculptures in the restaurant.

  • Gift Set Gift Set

    Gift Set

    Gift Set

    There can be variations to the gift box such as:

    stamp seal
    stamp seal + seal ink pad
    Stamp seal + seal ink pad + stationery (e.g. gift card), and more.
    Stamp seal + Mooncakes (Mid Autumn Festival gift set), and more.

    SEAL GIFT SET

    The gift set is used to show appreciation to and thank the frequent and VIP guests of the restaurant. The qualification of guests to receive this gift can be according to: frequency of visits (min. 10 visits, or as per local market parameters) amount spent (more than Rmb 50,000, or as per local market parameters). Each gift set should be accompanied with a thank you card handwritten and signed by the restaurant manager or a relevant hotel representative e.g. General Manager. Ideally, the signing person will seal stamp the thank you card with their own seal as well, for thematic continuity.

    The seal is personalized and engraved with the name of the frequent guest/VIP and presented in a specially designed gift box. In the case of corporate guests, the name to be carved on the seal needs to be determined with the company’s liaison person carefully. Depending on the importance of the guest and local customs, the gift set can be presented upon the next visit or a personal visit made to the guest to deliver the gift set and thank them for their patronage and support.

  • The Brand The Brand

    The Brand

    The Brand

    LOGO USAGE + GRAPHIC IDENTITY

    From the name, the graphic identity of the brand was created. The bold ink calligraphy style was used for Yuxi and the 御 玺 was designed to look like a seal stamp. The use of these styles was to retain the Chinese look and tradition, with ‘Cuisine of China' in a very simple and stylish font to modernize the brand, giving it an international look.

    For the brand colours, Yuxi and Cuisine of China is in black with the 御 玺 'seal' in red. Ideally, the 2 colour version should be used, however, if the logo is to be placed on a dark background, a reverse version is available or in the case of glass etching or wood carving, a monochromatic version of the logo may be used.

  • Souvenir Souvenir

    Souvenir

    Souvenir

    BEGGAR'S CHICKEN "MALLET" SOUVENIR

    With every order of the Yuxi specialty Beggar’s Chicken, a mallet key ring is given to guests as part of the service ritual of the dish as a fun souvenir.

    This picture is meant as a visual reference and the item can be easily sourced from local suppliers in China. The exact dimensions, packaging and whether to add the Yuxi logo are up to the discretion of the respective operators.

    The red seal can be detached and placed on items such as chopsticks crockery, gift boxes, cards, the miniature hammer gift etc.

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