Concept Strategy
Cuisine of China Concept Statement Brand Overview Menu Narrative Service Narrative Environmental Specialty Dishes
Design & Construction
Design Strategy Design Elements Planning
Operations
Operational Overview Menu Summary Service Standards Wine Pairings Menu Brand Development Identity Strategy Marketing
Resources
Open Locations Resource Gallery

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CONTENTS

Concept Strategy

Cuisine of China Concept Statement Brand Overview Menu Narrative Service Narrative Environmental Specialty Dishes

Design & Construction

Design Strategy Design Elements Planning

Operational Overview Menu Summary Service Standards Wine Pairings Menu Brand Development Identity Strategy Marketing

Open Locations Resource Gallery

Elevation Guideline

Guideline

Floor plans

U Shape

I Shape Restaurant

Small Size Basic Shape Restaurant

Large Size with Street Access

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